The yellowBird camera records video instead of photographs. The camera uses six cleverly divided lenses in order to capture every possible viewing direction.
Unsure who eactly brought it to my attention, so all round HT to @karagos @crispinheath @tim_weber @jackmarshall.
Its not exactly new, previously used by Saatchi & Saatchi for their T-Mobile campaign - but its a fantastic peice of technology.
.. Now how on earth can I hook it into a campaign?